Glo Ends NPFL Sponsorship Deal, Zenith, Etisalat May Step In | Independent Newspapers Limited
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Glo Ends NPFL Sponsorship Deal, Zenith, Etisalat May Step In

Posted: Feb 12, 2016 at 3:39 pm   /   by   /   comments (0)

Telecoms giants Globacom has terminated its association the Nigeria Professional Football League.

The last sponsorship agreement which started in the 2012/2013 league season ended after the completion of the 2016 Super Four football tournament which was held in both Kaduna and Uyo. Globacom has been in the forefront of sport sponsorship in Nigeria since it commenced operations in 2003. STUMBLE: Shooting Stars Adeyinka Adedeji(l) stumbles during a GLO Premier League match between Shooting Stars Sports Club of Ibadan and Kano Pillars in Ibadan yesterday.

LMC Media During the period, the Globacom spent over N8 billion to promote the Nigerian Premier League apart from the huge sums committed to sponsorship of the national teams and other sports sponsorships in the last 12 years.

The League Management Company is expected to unfold a new multi- sponsorship arrangement which will see different companies sponsoring the league through different platforms. Zenith Bank and telecommunication firm, Etisalat and the LMC are said to have entered into talks with regards to the sponsorship of the Nigeria Professional Football League. It remains to be seen if a deal will be struck before the start of the 2016 season on February 21.